The Target Holographic Model-less Fashion Show featured men’s, women’s, bridal and maternity collections in a unique runway show. Everyone had a front row seat at the Virtual Fashion Show, where the stars of the show were the clothes and accessories. This was the first time a fashion show was completely produced with hologram technology, without models, without a runway and easily accessible to all fashion fans. The show took place at the Grand Central Terminal, New York, 2007.